This guide explains measures taken by Jebbit to conform to the CCPA & GDPR.
CCPA
The California Consumer Privacy Act of 2018, or AB-375, forces companies to be transparent about how they collect and use personal information. With the law coming into effect on January 1, 2020, consumers have new data privacy rights:
The right to request from companies the data that has been collected on them.
The right to request that their data be deleted.
The right to opt out of the resale of that data without fear of retaliation.
The law also increases companies’ accountability for the unintentional disclosure of personal information in the event of a data breach.
Read more about it here.
How does Jebbit help businesses comply with CCPA?
Jebbit supports the use of opt-in and opt-out checkboxes for explicit consent from consumers as well as implied consent on form submissions.
Jebbit experiences that collect personal information from consumers using the forms can specify how the data will be used by mentioning it within the experience or by linking to a privacy policy.
Jebbit performs regular audits to ensure that the handling of personal consumer data is safe.
GDPR
GDPR stands for the General Data Protection Regulation. The GDPR is a European Union (“EU”) law that regulates the personal data of individuals in the EU. The GDPR harmonizes data privacy and security rules across Europe and introduces changes that require companies to update their privacy and security policies and practices.
Read more about it here.
For details on the similarities and differences that all marketers should know about CCPA & GDPR, take a look at our blog.
How does Jebbit help businesses comply with GDPR?
Jebbit experiences allow the use of opt-in consent checkboxes to the forms and links to privacy policy so that consumers know how their data may be used.
Jebbit takes data protection into account at all times and ensures safe handling of personal consumer data.
Jebbit does not commingle event-level data in one place for data security reasons. We provide businesses a checkbox to select export EU or non-EU event-level data.
Be sure to check out our Privacy Policy for more information here.