Rather than making everyone go through the same experience, the Branching feature allows you to personalize each user's journey. You can branch experiences based on user responses, sending users to a different screen and further personalizing their experience.

Step by Step Guide

Select the branch (or branches) that you would like to make an adjustment to. To select bulk branches, press and hold down the "shift" button and select the multiple branches > Once the shift button is released, the pop-up menu will display.
From the screen branch menu, you can take the following actions: Add Screen, Copy Pathway, Split Traffic, Rename Branch, Disconnect Branch or Reconnect to New Screen.
To connect (or reconnect) a screen, click the (+) icon to the right of the screen you want to connect, click “Connect to Screen” or "Reconnect to Screen" from the menu that appears. Now, select the screen you would like to have the branch connected to.
If you'd like to add a screen directly into the flow, you can hover over a screen, click on the three dots that appear in the top, right hand corner, and select Add Screen. This will automatically add a new screen into your experience.

User Flow Best Practices

First Screen

Offer an incentive for completing the experience. Incentives don’t need to be massive giveaways, or even monetary. They can be as simple as personalized recommendations, the final score on a trivia experience, or a promo code.
Include engaging copy & imagery. Have a clear call to action (CTA) that inspires the user to see more.
Be concise. Use short-form copy and only one CTA. Let the user know how many questions they’ll be answering so they don’t drop off the experience fearing it will take too long.
Be finite. Indicate there is a goal or end to the experience, & tell the user what they’re working towards.
Be relevant. Make a connection with the thing the user clicked on to get to the experience, like the copy and/or image within a social post.
Be instructional. Tell the user what to do so they don’t have to make decisions themselves.

Experience Content

Capture declared data to re-engage a user & drive conversations if they don’t happen in the moment. Even if a question doesn’t drive to an outcome, it can still be an incredibly useful data point to leverage.
Pair incentives with education. This allows the consumer to understand why a product or outcome is the best fit for them & why they should buy now.
Activate immediately. Use an in-experience “Shop Now” button to allow consumers to purchase your product right away.

Final Screen

Reiterate your incentive. Remind users what they’re working towards, and include a form to capture their email address and unlock the incentive.
Ensure you have a personalized experience. Giving users something relevant drives engagement & increases the quality of your declared data.
Include a redirect link as a final CTA. Send users to your brand website, blog, user guide, or purchase page. Use Outcomes to take users to different websites based on their responses.

Frequently Asked Questions

Can I copy and paste multiple screens at once?

You sure can! To copy multiple screens, hover over the left side corner of the screens to select, now click on the "Copy" icon on the top left of the builder map. Once copied, select the + node of the screen from where they will live, select "Paste Screen."

Can I copy an entire branch pathway with screens?

Yes! It's as easy as clicking on the branch of the pathway that you want to copy > select "Copy Pathway" in the dropdown dropdown menu > click on the + node and select "Paste Pathway." It will copy all the screens from that branch pathway! Amazing, right!?

Can I copy screens and pathways to from one campaign to another?

You now have the ability to copy a screen, multiple screens or screen pathways from one campaign to another. Make sure when you copy the screen you go directly to the other campaign to paste on a empty + node and select.

Why are there multiple branches coming off of a single screen?

Any screen with more than 2 possible responses will have a number of pathways equal to the number of responses connected to the (+) node icon.

I accidentally disconnected a branch and can't find several screens. Where did they go?

Jebbit does not delete screens when a branch is accidentally disconnected; instead, it archives them. To restore archived screens, go to the "Show Archived Screens" tab in the campaign builder view's bottom left corner. To unarchive, click on an empty branch node and choose to reconnect it to the experience with a branch.